Google

Google becomes Wall Street's top media dog. :

"Wall Street has determined that Google is the most valuable media company on the planet.

The company's shares, which went public in August at $US75, rose $US10.68 on Monday to close at $US290.94."

Google is one of those companies and concepts which has been at the right time at the right place. The word Google for a start has huge audience appeal. Everybody likes Googling and everybody likes Google. It's a funny word which creates a good effect. The logos, the coloured letters all have appeal. My experience with Google is that it tries to be very helpful and effective. It tries to create things which will help me. It is very positive and very forward thinking. It is successful because it works WITH people and it tries to encourage them to participate. For as long as it sustains its collaborative , non invasive, approach I am sure it will continue to do well. Management is everything.