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Wednesday, June 14, 2006

Cents and sensibilities

The Advertiser: Cents and sensibilities :

"Labor MPs waved large copies of two-cent coins at the Government during Question Time to drive home its message about Spotlight's Australian Workplace Agreement,

Very clever heading for this article. It is about cents and it is about the sensibilities of a vulnerable group. I love the visual literacy appraoch of the Labour Party. Visual literacy is critical to getting messages across effectively and powerfully. Two cents...yes. That's what the Spotlight workers get per hour instead of overtime...but it's a great, great world. I resent the name calling. It means there is no intelligent discourse on offer. The visual literacy...very clever. Disorderly? Really? Because they were making a point with pictures? Of two cent pieces? Well, absolutely digraceful, I'd say. Shocking. Very disorderly.

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