Coles result dreadful: analyst : "The most clearest indication of how far behind Coles has fallen is its food and liquor earnings, which have fallen by 25 per cent in the second half , while margins in the supermarkets business are at their lowest level ever."
Someone needs some English lessons!!
Coles? I think this. They should never have rebranded Bi-Lo because Bi Lo and Coles co-existed with a clear job to do as far as we customers were concerned. When you shop in Coles now you find they will not have the brands you are used to or they will suddenly be out of the generic or non multinational brand. If I want Dairy Farmers Yoghourt in a big tub I cannot get it. I can occasionally see mango, but I don't like mango. So the brands we like and want are not there...not even in frozen chips. It is a store full of products we don't relate to. Then there have been the cut backs in staff. Some staff are miserable as a result, so the morale is down. Others are keeping up the pleasant, polite friendly faces we are used to in Coles. They have had us lining up at check outs when they used to pride themselves on customer service...and sometimes it is just too hard for them to direct you to what you want. Like the time I wanted Brita filters. Oh, they might be in aisle whatever ...right down the bottom...if we have any. Coles was never offhand...nor have I had check out operators huffing and puffing because I have brought in my cloth bags . In the end I packed my own backs because the girl was having such a hissy fit. This does a great disservice to the employees who have been just fantastic. They have had quite a turnover in staff and the aisles don't have our food...so people have gone elsewhere to get served. Standardisation breeds mediocrity and there is no fun in shopping at a clone. All the Coles had an atmosphere of their own. Now they are weird...but they are getting better staff again.
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